Research commissioned by Drinkaware revealed that Irish adults have become much more aware of how alcohol affects their health and wellbeing (75%). The research, conducted by Behaviour & Attitudes, also highlighted that 1 in 3 people want to drink less but can struggle to do so, particularly once they begin drinking. Drinkaware are reminding people that reducing how much you drink is easier than you may think. Ahead of St. Patrick’s Day and the March Bank Holiday weekend, Drinkaware have some simple changes people can make to reduce their alcohol consumption:
Niamh Gallagher, CEO of Drinkaware, said:
“While we are encouraged by many of the positive findings in our research, we know that long weekends and public holidays create more opportunities for drinking alcohol. In many cases, this can result in people drinking more than usual and above the low-risk guidelines, often without intending to. We each have our part to play in changing how we use alcohol in this country, and in creating a country where alcohol is not misused. Any kind of long-term behaviour change is difficult and it is clear that there is still work to do in this area.
We urge people to check out the simple tools available on the Drinkaware website over the long weekend. These tools provide people with important feedback on their habits as well as practical ways to reduce their intake, and we encourage people to monitor and track their alcohol use in the same way as they might monitor calories, sugar and exercise. It is clear we are becoming more aware of how excessive drinking affects our health and wellbeing and Drinkaware will continue our efforts in working with parents, communities and frontline organisations to keep up this pace of change.”
1000 Irish adults aged 18 and over were interviewed as part of the research, which revealed worrying attitudes towards excessive drinking:
If you decide to drink as part of your St Patrick’s Day celebrations, get the facts you need to make informed decisions about alcohol and ensure you can enjoy the day safely. As always, we are encouraging people to follow the HSE low-risk guidelines which recommends at least two alcohol-free days per week.